In-house art direction and branding
American ash box with custom stain
Copper metal closure
Reconstituted leather trim
TeKiwi is a luxury Blue Agave Tequilana, genuinely distinctive in the world of premium spirits. To match the quality and rarity of the tequila, its display packaging was carefully conceived as an extension of the brand experience.
We began this project by redesigning and updating the Te Kiwi logo. The branding needed to acknowledge the heritage of the product but also be clean and contemporary as it exists in the luxury market.
Crafted from American ash and finished with a custom stain, the case showcases the wood’s natural grain while exuding understated elegance. Copper detailing adds warmth and refinement, while reconstituted Italian leather trim provides a tactile, sensory contrast. Every material, finish, and detail was selected to reflect the precision, craftsmanship, and premium character of Te Kiwi, creating a presentation that is as aspirational as the spirit itself.
